Picture a R10M mansion where the front door’s a trapdoor and the view’s a secret. Underground luxury’s the global trend turning basements into bragging rights, and South Africa’s rocky soul might just be perfect for it. From Australia’s cave homes to Vegas’ plush bunkers, the world’s richest are digging in—literally. Could SA’s next elite hide below ground? RSA Property’s betting yes,...

Imagine a sleek beach shack popping up in Plettenberg Bay for summer, then vanishing like a magician’s trick by autumn. No foundations, no fuss—just pure, temporary bliss. Pop-up properties are the real estate equivalent of a limited-edition sneaker drop, and they’re taking the world by storm. From Japan’s micro-homes to London’s fleeting villages, this trend’s got legs—short-term ones, at...

Is Your Next Home Growing in the Wild? Forget penthouses and beachfront pads—imagine waking up in a R1M treehouse, sipping coffee as the Knysna forest hums below. No, this isn’t a Tarzan reboot; it’s the future of luxury living, and South Africa’s lush wilds are ripe for it. Treehouses are sprouting up globally as the ultimate “I’ve made it” flex, and RSA Property could be the first to...

Imagine strolling into a Sandton showhouse, pointing at a R5M mansion, and saying, “I’ll take it—in Bitcoin.” Sounds like a plot twist from a crypto heist flick, but it’s happening worldwide, and South Africa might be next. From Miami penthouses to Dubai villas, cryptocurrency is crashing the property party, and RSA Property could be the bouncer letting it in. Let’s unpack why crypto castles...

Could South Africa’s First Floating Villa Steal the Show? Picture this: a sleek villa hovering above the Franschhoek vines, its glass walls glinting in the sunset, or a minimalist masterpiece bobbing gently over Durban’s surf. No, this isn’t sci-fi—it’s the next frontier in property, and South Africa might just be bold enough to claim it. Welcome to the age of floating homes, where...

Digital marketing has revolutionized how real estate agents attract clients and close deals. In South Africa’s competitive property market, understanding these hacks can help you stand out and thrive. Here are five essential digital marketing hacks tailored for the South African real estate industry. 1. Optimize Your Website for Local SEO Your website should be the cornerstone of your digital...

What Every South African Agent Needs to Know The property market moves in cycles, shifting between boom, stagnation, and correction phases. Understanding these cycles is crucial for real estate professionals, especially in South Africa, where unique economic and political factors shape the property landscape. This guide breaks down how to navigate these cycles and thrive in any market...

A Legacy of Apartheid and Corporate Controversy The Roots of Power: A Media Empire's Early Beginnings In the heart of South Africa’s evolving media landscape, the roots of Property24 stretch deep into a history intertwined with the country’s shifting political and economic tides. The story begins in 1915, when Die Nasionale Pers was established as a news media company with the backing of...

Why Working with an Agent is Vital Selling a property can be a complex and time-consuming process. While it's possible to do it yourself, partnering with a skilled real estate agent offers numerous advantages that can significantly improve your chances of a successful sale. 1. Expert Knowledge and Guidance Real estate agents possess in-depth knowledge of the local market, trends, and regulations....

A Guide for Property Sales Understanding the difference between Value-Added Tax (VAT) and Transfer Duty is crucial when buying or selling property in South Africa. Both taxes are applicable to property transactions, but they serve different purposes and are calculated differently. VAT (Value-Added Tax) Purpose: VAT is a consumption tax levied on goods and services within the value chain. It's a...